IntroductionThe rapid advancement of generative AI models, such as GPT-4, businesses are witnessing a transformation through unprecedented scalability in automation and content creation. However, AI innovations also introduce complex ethical dilemmas such as data privacy issues, misinformation, bias, and accountability.According to a 2023 report by

Opening Remarks In today’s rapidly changing corporate environment, staying ahead of the competition is crucial. Market research has traditionally been a core approach for achieving a market edge, but the advent of Artificial Intelligence (AI) has revolutionized this process. Tools driven by AI are reshaping how companies collect, analyze, and ac

Introduction In modern rapidly changing corporate environment, maintaining an edge of the rivals is essential. Market research has traditionally been a core strategy for achieving a competitive advantage, but the advent of AI technology has revolutionized this field. AI-powered tools are reshaping how businesses gather, process, and act upon infor

Introduction Social media marketing is evolving dramatically in recent years, shaped by shifts in innovation, user behavior, and business needs. A major transformation in the marketing landscape has been the rise of AI technologies. AI’s potential to revolutionize social media marketing has captured the focus of businesses and marketers worldwide